FLOAT

EXECUTIVE CREATIVE DIRECTOR

Creatives Anthony Goldstein and Chris Groom

The kid in this spot is amazing. It was important to us, and to our director, Tom Hooper, to feature a real child with a true disability authentic to the story we wanted to tell. Solomon is not an actor, but we found him through non-traditional casting. 

We also created a digital coloring book of Solo’s journey that allowed you to “color with your eyes, and experience eye-tracking technology for yourself.

 

We also created a digital coloring book of Solo’s journey that allowed you to “color with your eyes, and experience eye-tracking technology for yourself.